Empowering Women in Mozambique

Sibu Beauty Supports No Poor Among Us in Mozambique - School Girls ImageOne child, one teacher, one book,

and one pen can change the world.

– Malala Yousafzai

In a country where the average life span is 48 and girls struggle to attend school due to domestic workload, poverty and lack of opportunity or female role models, No Poor Among Us dedicates its resources to empowering the girls and women of Mozambique.  The Sibu Beauty Supports No Poor Among Us in Mozambique - Building Construction ImageUtah-based non-profit organization, supported by Sibu Beauty, provides school uniforms and school supplies for young girls, scholarships for women to go to college as well as cooperative businesses and micro-loans for women.

Angelica, one of the students at the school, is just one of many examples of the hope and opportunity for these girls due to the continued efforts of No Poor Among Us. (English is her second language)


I thank you a lot for the school materials, my dad is very sick and is having problems buying school materials.  Thank you very, very much.  When I am done studying until I become a nurse, so that I can cure the sickness that my father has.  Because he starts to get sick from 2009 until now he is very sick.

I will promise you that I will fulfill rules of the boarding school and the school.  I would like to pass [my classes] this year.  In the 11th grade I would like to get to know you.

Angelica, Student

Sibu Beauty Supports No Poor Among Us in Mozambique - Co-op Garden Image

To provide the necessary infrastructure, No Poor Among Us has completed a community library.  And, this last summer the organization finished building a Women’s Center, designed to teach women family care, small enterprise and provide health clinic services.


The next project on the horizon is to provide eye care for the community.  How can you get involved?  Please send your new or used glasses to:


Sibu Beauty Supports No Poor Among Us in Mozambique - Building Completion Image


Attn: NPAU

1098 E. South Union Ave.

Midvale UT 84047


For financial donations and more information about No Poor Among Us and upcoming projects, please visit NPAU.org


Sibu Supports Cancer Wellness House

Cancer Wellness House Home Page Image

So many of us have had our lives affected by cancer, whether it’s friends, family, or ourselves.  Cancer Wellness House supports those living with cancer and their loved ones by providing emotional and spiritual support, mind and body wellness, and social/community connections in a homelike setting.


Each year Cancer Wellness House hosts Survivors At The Summit at Snowbird Ski Resort.  Not only is it a fund-raising event for this non-profit, but it is also an opportunity to connect with other families and hike to the summit and fly yellow “prayer” flags honoring our friends and family who live with cancer and honor those who are no longer with us.

Sibu Beauty Supports Cancer Wellness House

Sibu Beauty is a proud sponsor of Survivors At The Summit.  How can you get involved?


Donate to Cancer Wellness House

Go To Survivors At The Summit

Buchi Kombucha and Sibu Come Together In Buchi Avonlea

We knew we were on to something after meeting Buchi Kombucha last year at a natural products expo.  We both make premium superfoods and share a like-minded ethos around sustainability, but beyond that, we also use our company platforms to promote the humanitarian efforts we’re most passionate about.  After a year of connecting on that common ground, we’re excited to announce that Sibu Beauty and Buchi Kombucha have come together through superfoods to create a delicious beverage which helps create a progressive new school: The Avonlea Learning Community.


Have you Heard of Kombucha Yet?Buchi Kombucha Tea Brewing

We’re already hooked!  It’s the fastest growing drink in the country right now, but many people still don’t know what it is.  Kombucha is a living probiotic beverage made by fermenting black tea.  A lambic style fermentation transforms organic black tea into a complex and bubbly craft-brewed beverage containing billions of beneficial probiotic cultures (15 strains), a full spectrum of energizing B vitamins, and detoxifying organic acids.

Kombucha aids digestion, emboldens the immune system, provides natural energy and makes a delicious alternative to sodas and energy drinks.  It can also be mixed in alcoholic beverages and still maintain all of its probiotic goodness.  (There will be a Sea Buckthorn Kombucha Cocktail recipe coming up in a future post!)


Founders of Buchi KombuchaWhy Buchi Kombucha?

Buchi Kombucha was started in Asheville, North Carolina five years ago by two moms at a farmers market and has grown to be one of the largest kombucha breweries in the country.

Infusing their brews with sustainably sourced medicinal herbs, berries and roots like elderberry, echinacea, holy basil and now Sibu sea buckthorn berries, Buchi is brewing next-level, raw probiotic elixirs.  One amber bottle at a time, these ethereal beverages promote health, build community and support social good.




Sea Buckthorn In KombuchaSibu Sea Buckthorn Berries in Buchi Avonlea

The energizing and detoxifying benefits of Buchi Kombucha join forces with the 190+ nutrients and Omega 7 in Sibu sea buckthorn to create this age-defying superfood elixir, Buchi Avonlea.  But there’s also an intention behind this drink: Re-imagining the status quo of education.

Buchi Avonlea is part of Buchi’s “Intentional Series,” flavors crafted to support a social cause through a nonprofit, in this case, The Avonlea Learning Community.  In our next post we’ll tell the story of Avonlea, what makes it so special and why the Sibu family supports the vision behind this school.

Sibu Celebrates Earth Day

Sibu Beauty Harvests Sea Buckthorn in the HimalayasFrom its inception, Sibu Beauty has committed to ethical business practices that respect the planet that we all share.  Hand-harvesting our sea buckthorn berries not only protects the quality of the berries we use for our skincare and supplements, but it also protects the sea buckthorn trees and the pristine Himalayan mountains in which they grow.

As we celebrate Earth Day, we also want to make a positive impact in our local community here in the Salt Lake Valley of Utah.  From April 21st – April 27th, 10% of all proceeds from our website sales will go to TreeUtah, a local non-profit organization dedicated to improving our environment through tree-planting.

As a thank you for participating in this effort, all those who place website orders during this week will also receive a FREE box of our delectable Omega-7 Chocolate Truffles and FREE shipping on orders over $50.  At checkout use coupon code:  EARTH.  Chocolates will be added to orders at time of shipping.  Shop Now.

We also want to encourage you to get involved in your local community.  Together, we can all make an impact to care for our planet.

From all of us here at Sibu, HAPPY EARTH DAY!

Pure, Not “Purified” Omega 7

Sibu Sea Buckthorn BerriesOmega 7 supplements are beginning to inundate the market as word gets out about its health benefits.  Omega 7 supplements are either derived from fish or sea buckthorn.  But which Omega 7 supplement is best and what is the best processing method?

“Purified” Omega 7

In order to get a significant quantity of Omega 7 from fish, which only has 4% -6% Omega 7 by volume, most companies who source their Omega 7 from fish have to go through a rigorous refining process to extract Omega 7 from this animal source.  These companies are positioning their Omega 7 supplement as “Purified” due to this extensive processing.  But does “Purified” mean the finished product is pure?

Unfortunately, this type of marketing is very misleading for the public.  The refining process is actually a 7-step process that subjects Omega 7 to high heat distillation, bleaching and solvents.  “Purified” is hardly pure.  In fact, by the time the fish-based Omega 7 is stripped from the other compounds in the fish, it is no longer an oil, but a reconstituted ester.  Rather than being a “purified” product, it is a synthesized ingredient, unstable and susceptible to rancidity.

Click here to learn more about this extraction process.

Pure Omega 7

Sea buckthorn-based Omega 7 supplements require minimal processing.  Sibu uses Supercritical CO2 extraction, a low temperature extraction process, to separate Sea Buckthorn Fruit Oil from the flesh of the berry.

This form of extraction is a gentle process that renders a pure oil free of solvents and full of all of the nutrients naturally found in sea buckthorn fruit oil, 40% of which is Omega 7.  Pure Sea buckthorn fruit oil also contains vitamins A, D, E and K, along with health promoting plant flavonoids.

Sibu Beauty’s proprietary wild-grown Himalayan sea buckthorn provides the purest form of Omega 7 available in its full line of Sea Buckthorn Liquid and Soft Gel Capsule Supplements.

Palmitic Acid

Some companies have brought up concerns regarding the palmitic acid content found in Sea Buckthorn-based Omega 7 supplements.  1 serving of Sibu Sea Buckthorn-based Omega 7 supplements contains less than 1% of the World Health Organization’s recommended daily amount of palmitic acid.  There are significantly higher concentrations of palmitic acid in olive oil, dark chocolate, and even breast milk.

Discrediting sea buckthorn as an Omega 7 source because it contains minimal amounts of palmitic acid is like telling people to not eat carrots because carrots have calories.

Choose Pure Omega 7

Omega 7 has so many health benefits, including cardiovascular benefits.  Adding this fatty acid to your daily nutrient intake can have significant long-term health benefits.  When choosing your Omega 7, be sure to choose a pure, high-quality source with a Supercritical CO2 extraction process that honors the whole food nutrition like that found in Sibu Organic Sea Buckthorn Fruit Oil.

Sibu Supports MS Research

Sibu supports finding a cure for MS. Here’s a look at the basket we donated to a local MS fundraiser.

Sibu Donates to MS FundraiserFor more information on the Bob’s Army MS event, visit: http://bobsarmy.wordpress.com/about/

Bob’s Army T-shirts are available by donation:

“Multiple sclerosis (or MS) is a chronic, often disabling disease that attacks the central nervous system (CNS), which is made up of the brain, spinal cord, and optic nerves. Symptoms may be mild, such as numbness in the limbs, or severe, such as paralysis or loss of vision. The progress, severity, and specific symptoms of MS are unpredictable and vary from one person to another. Today, new treatments and advances in research are giving new hope to people affected by the disease.” –MS Society

Sibu Supports National Bike Month

Sibu Supports National Bike Month

Pic by Adamsheep via StockFreeImages

For National Bike Month we want to encourage you to bike to work, both for its health benefits and eco-benefits for our world.

Want to join the thousands of cycling commuters?  Here are a few tips from BikeLeague.org

  1. Follow the Rules of the Road
  2. Be Visible
  3. Be Predictable
  4. Anticipate Conflicts
  5. Wear a Helmet
We encourage you to visit the Bike League website for more in depth information and biking support.
Sibu Cycles

Our President, Peter McMullin, regularly commutes to work via his road bike, when Utah weather permits.  His 25 mile round trip contributes to the solution of minimized emissions and also gives him a great form of exercise for someone who has such a busy schedule leading our Sibu team.

Pete is an avid street and mountain biker and has competed in bike races for the last 15 years.

Want to see his commute?  Take a look at this fun, fast action video.

Pete’s Bike Commute to Sibu from Peter McMullin on Vimeo.

For the last three years Sibu has also supported Salt Lake’s Bike4KidsUtah Stage Race, a fundraiser to raise funds to provide bicycles to disadvantaged children.

Support the Cycling Community

To expand cycling awareness, access and safety, you can support a non-profit cycling organization.





Join Sibu and get on your bikes.  Enjoy the roads and trail ways this summer and make a difference for our environment and your health.

Photo Credit:   © Adamsheep

Planting Trees with TreeUtah.Org

We had a fantastic time on Arbor Day (April 26, 2013) planting trees with TreeUtah.Org.  We couldn’t have asked for a better Spring day and Sugarhouse park was a beautiful setting.  The staff at TreeUtah were fun, encouraging and supportive.  And best of all….we got to plant trees and make new friends with the other volunteers.  The tree we planted was a Dutch Elm and we named him Tashi (Good Health and Good Fortune).  Isn’t he adorable?

Sibu Beauty Plants Trees with TreeUtah.Org


Earth Day Sibu BeautyIn honor of Earth Day and Arbor Day, from April 22-26, 2013,  Sibu will be donating 10% of your purchases from SibuBeauty.com to TreeUtah.org, a foundation dedicated to improving the quality of life for present and future generations by enhancing the environment through tree planting, stewardship and education.

Here’s how you can get involved:

1…Purchase your Sibu favorites directly from SibuBeauty.com April 22-26.  10% of your purchases will go directly to TreeUtah.Org.  This is a great time to stock up on your Mother’s Day gifts.

2…Encourage your friends and family to purchase their Sibu skin care and supplements directly from Sibu April 22-26.

Tree…Let’s get digging.  Grab your shovels, gloves, work clothes and sunscreen and join the Sibu family at Sugarhouse Park in Salt Lake City, UT, April 26th at 3pm MST.  We’ll be having some fun, getting dirty, and planting trees.  For more details and to register for this event, please e-mail us at Info@SibuBeauty.com.

Thanks for joining us in celebrating and giving!

Interview with Leslie from Leslie Loves Veggies

Holiday Beauty Gift SetEver since we started selling the original 4 products in our Sibu Beauty sea buckthorn berry-based line, blogger/mother/writer/friend and grandmother-extraodinaire, Leslie has been with us every step of the way!

Leslie is the owner of the highly successful blog, LeslieLovesVeggies.net where she honestly reviews products for thousands of fans weekly. After graduating  SUNY IT with a degree in nursing, Leslie opened her heart and soul to patients of all ages. A few years ago, after tending to her aging parents, Leslie retired from nursing and started blogging and has grown her site to be one of the most well-respected and highly ranked product review sites on the web.
She resides in Georgia with her husband, Scott and spends every possible spare moment being a devoted mother to her two daughters and the “little man” in her life, grandson Justice.Leslie Loves Veggies
Thanks, Leslie for taking a few moments with us to share your experience with Sibu.

Sibu:  What was the very first Sibu Beauty product that got you hooked? and why?

Leslie from Leslie Loves VeggiesLeslie:  The first Sibu product I ever used was Revitalize & Renew.  I fell in love and have been a fan every since.  Hubby, my daughter and Little Guy still take R&R every single day!

Sibu:  Is that also your favorite Sibu Beauty product or has another taken your top honors?

Leslie:  I’ve since switched to Sibu Raw.  It’s made a world of difference in my health.  My skin looks more youthful.  My nails and hair grow faster than when I was in my 20’s and I feel healthier overall.

Sibu: What differences has Sibu made to your body/wellness?

Leslie:  Without Sibu I honestly think I might be a very sick lady.  I recently had a very serious illness and I know that if it weren’t for Sibu Raw and how healthy I was prior, I would not have bounced back so quickly.  It’s a product I never want to be without.

Sibu:  We’re glad you recovered from your illness quickly.  Sea buckthorn does so much to keep us healthy.  When or where do you feel most beautiful?

Leslie:  I feel most beautiful when I’m outside being a nature girl! And beauty comes from within. Thanks to Sibu my insides are pretty darned amazing!

Sibu:  What is your skin type?

Leslie:  My skin is extremely dry and sensitive!  That’s why I love Sibu beauty products!  They nourish my skin and don’t cause any irritation.  They sink in after applying and leave my skin feeling soft and supple and they smell so light and beautiful!

Sibu:  What is your Sibu Beauty Skin Care Routine?

Leslie:  Well, I love the Cleanse & Detox Bar for washing my face. (I use it as an all over body bar too!)  But I also love to use Sibu Facial Cleanser once or twice a week.  It rinses so nicely and removes all the grime from my face.  I follow up with a spritz of Clarifying Toner and always apply Repair And Protect.  I like to apply Age Defying Eye Cream around my eyes in the morning but at night I pat on Sibu Seed Oil.  At night I apply Hydrating Serum or Night Cream depending on how dry my skin is.  For a special treat I use Sibu Exfoliating Scrub once a week!

Sibu:  What is your take on internal nutrition for skin care?

Leslie:  Beauty comes from within!  You have to nourish your body or you’ll look tired and haggard!  I love Sibu ingestibles.  Hubby takes Cellular Support daily and when I need a boost I pinch open a capsule (they aren’t vegetarian) and swig the inside of the cap.  I really believe that the super dose of omega-7 fatty acids is vital to good health!

Sibu:  We agree, Leslie.  Omega-7 does so much for the regeneration of healthy skin tissue both inside and out, as well as contributing to cardiovascular, diabetic and mucosal health.  And you won’t have to pinch open a capsule much longer.  We will be launching our all Vegan Cellular Support Capsules soon.

Your natural beauty shines through.  Any beauty secrets you’re willing to share with us?Sibu Sea Buckthorn Men's Shaving Kit

Leslie:  Yes!  Eat a plant-based diet, drink lots of water and try to get enough sleep. Love life, give back and be kind.  That’s beautiful!!

Well said, Leslie.  Thanks for taking a few moments with us to share your experience with Sibu.  And thank you for your most recent review of one our Holiday Gift Sets, our Men’s Shaving Kit.

We wish you and your family the best this holiday season.


2012 A Record Setting Sea Buckthorn Harvest

Sibu 2012 Sea Buckthorn Berry HarvestSibu, LLC, the leader in premium sea buckthorn berry-based topical and ingestible products sold under the Sibu Beauty and soon-to-be-released Sibu Seven labels; marked this year’s harvest from their proprietary Himalayan location, as the best in the young company’s history and reported that annual yield was up over 25% from last year.

Bruce McMullin, Founder and CEO of Sibu, LLC who recently returned from the harvest location 12,000 ft. above sea level that borders Tibet, enthusiastically declared, “We are thrilled at the quality, abundance and color vibrancy of this year’s sea buckthorn crop. The deeper hues of orange/red tones that appear in the berry, the better the nutritional profile. The sea buckthorn berry has been used in Eastern Civilizations for centuries in hundreds of medicinal and whole-body applications, which are just becoming recognized and documented here at home, for the numerous health and wellness benefits. In addition to being the highest known concentration of Omega 7 found in any food source, sea buckthorn is also becoming recognized as an amazing natural resource that contains over 190 bio-actives and is a powerhouse of nutrients. Properly grown, harvested and processed, premium sea buckthorn berries contain 10 times the Vitamin C as an orange, essential fatty acids Omega 3, 6 and 9 plus an impressive amount of carotenoids, flavonoids, amino acids, and over 20 minerals.”

McMullin, who recently established the United States Sea Buckthorn Association, which is aligned with the International Seabuckthorn Association based in China, is recognized as the force greatly responsible for bringing the significance of the sea buckthorn berry to the western world and continues to encourage research and scientific testing on the berry’s positive effects on health, beauty and wellness functions.

Although sea buckthorn grows in several regions throughout the world it is the Turkistanica variety that has been clinically shown to be a better and more nutritionally complete berry. Sibu is the only company using this varietal of sea buckthorn in their consumer products. Contributing factors include the pristine air quality, rich soil as well as low oxygen levels and high solar radiation. Additionally, Sibu, which follows sustainable farming practices and employs local people through a fair trade agreement, subscribes to the centuries-old techniques used by the indigenous people of harvesting the fruit in the cool, early morning hours before the heat of the sun diminishes the nutrients. Only the ripened fruit is collected into ground cloths by striking the branches of the sea buckthorn bush and then processed within a few short hours. The pureed fruit maintains the rich orange fresh-off-the-branch color, which signifies that oxidation has not occurred; is immediately frozen to lock in the nutrients and sent to the US to manufacture and distribute the finished products under the company’s strict quality-control standards.

Sibu LLC introduced the Sibu Beauty line of topical and ingestible products in 2009 and will soon officially unveil the Sibu Seven line of supplements. All of the products contain Wild Crafted/USDA Organic Sea Buckthorn that contains no dangerous chemicals or parabens. The 100% natural products are vegan, cruelty-free and PETA-certified.

About Sibu Beauty
Sibu Beauty  was introduced in early 2009 to provide customers worldwide with a comprehensive approach to beauty from the inside out and outside in. The Sibu Beauty product line is based on a powerful and distinctive whole food source, the sea buckthorn berry. This super food is backed by hundreds of scientific studies demonstrating its success at addressing a variety of consumer needs including improved skin tone and texture, healthy aging and digestive health and noticeable improvements in cardiovascular fitness, energy and weight loss.

About Sibu, LLC
The products of Sibu Beauty – a subsidiary of Sibu, LLC , and “The Sea Buckthorn Company” – are made with only premium sea buckthorn berries exclusively grown and harvested for the company in the Himalayan Mountains of Tibet. The company’s meticulous harvesting process results in a more hardy and potent berry. Sibu’s proprietary manufacturing process maximizes the efficacy of sea buckthorn raws, producing one of the most nutrient dense sea buckthorn products available on the market today. The Tibetan villagers who are responsible for harvesting Sibu Beauty’s sea buckthorn berries benefit from a fair trade agreement, safe and healthy working conditions and environmentally responsible practices that ensure they will enjoy the benefits of the sea buckthorn harvest for years.

An Interview With Sibu Founder Bruce McMullin

The Sibu team is incredibly proud of what the company represents and the sustainable efforts it has secured to help financially-struggling families earn fair wages high in the Himalayan Mountain villages where the sea buckthorn berry is grown.

We recently sat down with our company founder Bruce McMullin and asked him a few questions that we will be sharing during the sea buckthorn harvest that runs through the end of October.

Tibetan HimalayasQ:  What is so special about the sea buckthorn harvest in this location compared to other locations around the world where the berry grows?

A:  The annual sea buckthorn harvest, locally referred to as “Brami”, begins annually on September 14th and runs through the end of October. The people that occupy the local villages are thankful for the blessing that has been bestowed upon them. It is their way of giving thanks to Mother Nature for providing a bountiful supply of the revered sea buckthorn berry. In addition to being used as a food source, the sea buckthorn berry has literally hundreds of medicinal applications as referenced in their classical medicinal book “The Sibu Yi Dian”.

Q:  You mention that your proprietary locations are key to the superiority of your finished topical and ingestible 100% natural products, could you explain how and why?

Sunset in HimalayasA:  There are several areas of the world that grow sea buckthorn but we are confident that our proprietary resource, located 12,000 feet above sea level, is truly the most nutrient-dense variety of this Omega 7 powerhouse of a super fruit. Unscathed surroundings, pristine environment and tremendous variances in temperature are a winning combination for the nutritional content of sea buckthorn…and that is why we grow/harvest and puree the berries, used in our products, at this location.

Q:  Are there any differences in when/how the berries are harvested?

Tibetan Woman Harvesting Sea BuckthornA: Absolutely! Sea buckthorn has been grown and used for centuries throughout Eastern Civilizations so we looked to the locals as experts on how to best harvest the bright orange berries. The keys to achieving optimum nutritional benefits are in harvesting only the fully-ripened fruit. This is done by literally hitting the branches with sticks and  collecting the ripe fruit in burlap ground cloths. The harvesting is done in the pre dawn and early morning hours to ensure the nutrients stay in the fruit and are not absorbed by the hot midday sun. It is also of paramount importance that the berries be pureed within hours of being harvested and then refrigerated. Some companies choose to chop off the entire branch, freeze them and then, using high heating techniques, remove the berries from the bushes. Anytime you add heat, it takes away certain nutrients.

Q:  Why did you decide to implement a fair trade agreement with the local governments?

Tibetan Carrying Sea BuckthornA:  We had the opportunity to bring in tons of high-tech harvesting equipment and processing facilities but we knew that would change the environment. Again, these people have been growing/harvesting and processing sea buckthorn for centuries and have reaped the benefits by capturing the best the fruit has to offer. They are the experts. Additionally, we did not want to impose ourselves on their surroundings by irreparably tarnishing the environment and their lifestyle. Plus, simply put, these people needed money to sustain themselves through the brutal winter months. There is a saying that many of the lamas recite and translated it means “It is better to put a hand up rather than a hand out”. That is one of the reasons that The Dalai Lama and numerous other Lamas of the Himalayas have blessed Sibu’s efforts. Sibu made the conscious decision to empower the indigenous people and assure that these gracious individuals put in a hard day’s work and actually feel good about their accomplishments.  During the annual sea buckthorn harvesting season Sibu pays 400% to 500% above market wages.

Tibetan WomanSibu also brings more jobs to the US. During the past few years, Sibu has added and helped secure work for hundreds of Americans involved in final production, shipping and administrative roles.

Q:  What does the word “Tashi” translate to in English?

A:  Quite simply, it stands for “Good Health. Good Fortune.” And that is the message we hope to send to everyone we encounter along the way.



In The News: Sea Buckthorn A New Superfood

Sibu Turkistanica Sea BuckthornCLICK AND READ THIS STORY

A recent article noted the sea buckthorn berry as “next super-food with ‘huge’ potential” (independent.co.uk).

We know already that sea buckhorn oil is used to alleviate eczema, sunburns, mouth dryness and ulcers, gastric ulcers, urinary tract inflammations, genital ulcers, sinus inflammation, eye dryness, etc. But, now-a-days, the fruit is popping up in some of the trendiest restaurants in the world including the Copenhagen award winning restaurant, Noma.

Recently on his show The Dr. Oz Show, Dr. Oz also advocated for the berries and for their wide ranging health benefits. The berries were featured as a weight maintenance supplement for their ability to aid constipation and anti-acne properties.



Go to http://www.independent.co.uk/life-style/health-and-families/the-new-acai-sea-buckthorn-berries-2333407.html

Harvesting for Quality and Sustainability

Seabuckthorn Berry HarvestHarvesting methods have a direct impact on product quality.  The local Tibetans taught us the traditional method of berry harvesting, which we follow to this day.  It may be old fashioned, but it is the kindest to the plant and the local eco-system.  And the best part, traditional harvesting techniques ensure the highest nutrient value for Sibu Sea Buckthorn.

Our harvesters go out during the early morning hours before sunrise when the sea buckthorn berries are the most plump and nutrient dense.  They lay colorful blankets down below the branches of the thorny shrubs and then the harvesters use a wooden stick or staff to shake the branches.  The ripe berries fall to the blankets, while the unripe fruit remain on the plant to ripen in the sun.  The plant is left unharmed and plenty of fruit is left over for the indigenous animals to feed.

The fruit laden blankets are gathered and the berries are poured into carrying packs to be brought back to the processing plant located up in the Himalayan valley and processed that day to protect the nutrients.

Unfortunately, not all companies take such great care in the harvesting of sea buckthorn.  The typical method used harms the plants and saps the berries of their vitality.  Quite often harvesting will take place during the heat of the day when the plant is at its weakest.  Branches are hacked off, taking unripe fruit along with it.  The branches are then frozen for shipment and processed after the berries have been brought to room temperature.  Have you tried thawing frozen berries?  The juices seep from the fruit, creating a soup around the mushy berries.  This may make a great topping for a dessert, but it is a travesty when it comes to capturing nutrients for a consumer product. Most nutrients are lost before processing even begins.

Not all sea buckthorn is created equal.  Here at Sibu, we respect the environment and go to great lengths to protect the quality of our harvesting methods and our sea buckthorn.

Greener-ize & Nature-ize your New Years Resolution!

There’s a new trend. Bamboo fabric. Because bamboo thrives in only a little rainfall, it naturally resists moisture. When a material is composed from bamboo, it naturally resists both odor and moisture. This automatically eliminates the need for chemical treatments on fabric, which is often used on synthetic materials.

Here’s how to kill two birds with one stone and step up both your “get in shape” new year’s resolution and the other new year’s resolution you’ve made: be greener. The following products will 1) hopefully help motivate you to kick your old workout habits to the curb, and start fresh (while looking fresh at the same time).

New Balance

Newbalance WW01GG: This shoe’s reduced waste design is composed of recycled content. Its upper material is made up of 95% recycled P.E.T plastic bottles. Find these eco-babies for $89.99 at newbalance.com


Patagonia Women’s Top

Patagonia Women’s Gamut Sport Top: This is a light-weight sports top that offers breathable 82% recycled polyester and 25-UPF sun protection. It comes in Black, Curacao (as shown) and Flash Pink, and you can buy it for $50 at Patagonia.com


Sustainable Brand:  Nike

Here’s a quick blurb from Nike about how they try to reach their “marathon goal” to maintain the leading position as a sustainable company: the company wants to “design products that are fully closed loop: produced using the fewest possible materials and designed for easy disassembly, while allowing them to be recycled into new product or safely returned to nature at the end of their life.”
Nike  Pegasus 25   A Considered Design Running Shoe
Nike Grind Project
Did you know?
The Nike Pegasus is made up of recycled fibers…”The outsole uses Nike’s environmentally-preferred rubber as well as recycled Nike Grind. The Nike Air bags also used 83 percent recycled content. while the air bag and midsole components to be attached using water-based adhesives.” ~Nike
Get the Air Pegasus, Men’s & Women’s $95
—————————————————————————————————————–The Deodorant: Jason’s Apricot Deodorant Stick has been rated #1 by users for being the top, anti-perspirant, all natural and organic deodorant stick. You can find Jason’s in the natural section of most supermarkets, online, or at natural markets. $4


Greener-izing For the Home:

Seventh Generation products are all non-toxic and VOC-free, which means that you get a spick and span household without all of the yucky toxic bugs.

  • Tough on stains, dirt and grease
  • No VOC’s
  • Non-toxic
  • Biodegradable formula
  • Does not create harsh fumes

Method says,”all of method’s ingredients are comprehensively assessed by a leading research firm to ensure their safety for people and the environment. “

Honestly, Methon only uses 12 ingredients in their hand soaps, and of those 12 are purified water, vitamin E, Aloe Vera gel, citric acid and sodium chloride. Sounds pretty good to us!

You want clean floors, right? I mean, you’ve got clean hands now, and clean countertops, so you need clean floors. Try Bona products. Bona has been rated #1 for being family, floor and environmentally friendly. $9 www.mybona.com

Minors Banned from California Tanning Beds


In 2009, tanning beds that emit UV radiation were classified as “carcinogenic to humans” by the International Agency for Research on Cancer (IARC), the cancer division of the World Health Organization. Other factors in the agency’s highest cancer risk category include radon gas, plutonium, radium, tobacco and the hepatitis B virus.

Melanoma is by far the most common skin cancer among children, and is also the most deadly form of skin cancer. According to the National Cancer Institute, the estimated number of new cases of melanoma in the United States in 2010 totaled 68,130, with 8,700 who have died from the disease. It spreads rapidly, and affects the deepest layer of the skin. Since 1992, Melanoma has seen a 3% increase per year in women between the ages of 15 and 39.

Multiple studies have revealed that there is a 74% increased risk for melanoma in those who use tanning beds versus those who have never made tanning frequent; those who spend more than 50 hours under those indoor UV rays, the risk triples. Even worse, the new tanning technology isn’t safer. Studies have shown that the newer high-pressure tanning beds can increase the risk up to four times.

Put into effect January 1, 2012, minors will no longer be able to “fake-bake.”  The bill was signed into law by Gov. Jerry Brown. Though this is the highest age limit yet for tanning beds, it is estimated that 30 million people go to tanning salons, and up to 35 percent of 17-year-old girls will use a tanning bed. Currently in California, minors under 14 cannot use tanning beds, and those from ages 15 to 17 need permission from a parent. The Indoor Tanning Association expects that the new bill will hurt business, as 5-10 percent of customers are under 18.

With the next highest age limit of 16 banned from indoor tanning salons in Texas, it’s presumable that other states will look up to California’s new law and make headway to prevent melanoma and other skin conditions in teenagers and adults. Christie Mondonca, co-owner of the Australian Tanning Company, said “The legislation kind of ignored the fact that taking away the option for teens to tan indoors won’t stop them from sun tanning. It will only send them outdoors into an uncontrolled environment. No supervision, no trained staff, no parental consent required… outside, (teens) are more likely to be overexposed or sunburned.”

Well, if its a big enough issue that Pop starts (Katy Perry) are singing about it, then maybe it’s about time to address it ourselves.


Sibu is PETA Certified

First, read the Press Release. Sibu Beauty has been awarded PETA Certification! This is a big day for Sibu Beauty!


We are excited, as you can imagine.

Also, watch this short clip to see where we’ve been in the past year

Haven’t tried Sibu? Go to http:///www.SibuBeauty.com and click the Shop tab.